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Tips for Building a Successful Design Organization

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AUTHOR(S):

Carole Bilson, President, Design Management Institute & Iain Aitchison, Program Director, Institute of Design Innovation, The Glasgow School of Art

 

 

One of your first questions should be: What purpose does design play for the organization? An answer to that question will take you well on the way to understanding your new position.

 

Good advice for the new manager.

 

 

PUBLISHED: The Basics: Design Management, Design Innovation, & Design Thinking (Volume Vol. 27, No. 2) 2015

 

DMI Members: To download the pdf of this publication, you need to log in, add it to your shopping cart, and check out. There will be no charge and the link(s) to the pdf(s) will be emailed to you.

 

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