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What Are You Doing with My Data?

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Description
AUTHOR (S):

 

Paul O'Connor

 

Consumers know that companies are mining their online purchases for data. What companies don't seem to understand is that the consumers might want to see and use that data too.

 

Companies have gotten good at collecting data. It would be even better if they could use it to create value. As consumers, that would be good for us, too.

 

 

PUBLISHED: 2015

 

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