Blaz ZUPAN and Anja SVETINA NABERGOJ
"Authors discuss the merits of the Design Thinking methodology as a promising new method for teaching entrepreneurship. Design Thinking is becoming an important part of teaching practices at various levels of education. As recent studies indicate that teaching entrepreneurship is often ineffective and without satisfactory results and there are ongoing discussions about new and innovative teaching methods. One of them is the Design Thinking, which seems promising as a problem-based methodology for teaching entrepreneurship. We discuss the development of the curriculum for an undergraduate entrepreneurship course at the University of Ljubljana using Design Thinking methodology. We propose a series of exercises aimed at developing the entrepreneurial skills and mindsets that are often undernurished in the existing system of entrepreneurship education"
PUBLISHED: Proceedings from the The 18th DMI: Academic Design Management Conference, 2012
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