Once upon a time, a company looking to make a splash using design had only to come up with the money to engage a “rock star” designer. Today, people of all generations around the world seem to have arrived at a position of confidence about their own opinions and their responsibility for their own well-being and happiness. The community is worldwide, but at the same time, social media has brought out the individual in us all. We are more willing to offer our own opinions in a spirit of collaboration. The influence of networks and social exchange, knowledge sharing, and organizational learning is changing our cultural intelligence and influencing our decision-making about design.
We felt that a theme of design collaboration should include articles about the benefits of collaborative design, and explore effective options in the collaborative process. And we wanted to determine what kind of information and processes are needed to support effective collaboration, how design managers may lead collaboration, and which disciplines should be part of the cross-functional team. We also thought it would be interesting to consider which talents are best maintained in-house and which might be best sought from consultants; we pondered crowd sourcing as a viable collaborative strategy. And, as usual, thought leaders around the world stepped up to present their research, opinions, and professional points of view on this topic.
Karen Reuther, DMI
Helping Business Managers Discover Their Appetite for Design Thinking
Jeanne Liedtka, Professor of Business Administration, University of Virginia - Darden Business School; Tim Ogilvie
Calibrate Before You Collaborate: Five Questions to Guide Group Work
Alex M. Dunne and Tonya M. Peck
High Wire Act: Building Brand Value During an M&A Transition
Scott Lucas; Dyfed Richards; Mike Taylor; Jean Campbell
Never Innovate Alone: How to Collaborate for Organizational Impact
Collaboration Above the Fray: Designing Strategic Conversations that Matter.
Chris Ertel and Lisa Kay Solomon
Orchestrating Design Collaboration: Think Like a Family
Harnish Jani and Ravi Sawhney
Encouraging Customer Co-creation Online: Why Money Doesn’t Matter
Conducting Design Research Internationally
Kathryn Best; Brigitte Wolf; Kees van Wijk
Next-Level Branding: Digital Brand Fit in Video-Game Design
Jasper Wuts; Oscar Person; Erik Jan Hultink; Maarten Brands
Purchases of this Review include a downloadable PDF available after checkout. If you wish to buy the PDF only please select "Office Pickup" as your shipping method.