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Balance of Theory and Practice in Design Management (Vol. 5)

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Description
Designing Education

 

One of the interesting aspects of the Design Management Institute is the international perspective that we maintain in this ever-more-complex world. The world of business is changing rapidly, and design management's role is changing right along with it.

 

 

Articles

Product Design and Financial Performance
Liang Guo

Graphic Designers Win the Leadership Game  
Je Yeon Han and David Bromilow

Promoting Design Nationally: Influential Factors
JongMin Park, Ki-Young Nam, and Kyung-won Chung

Luxury Re-Designed: How the Ritz-Carlton Uses Experiential Service Design
Natalie Nixon and Alison Rieple

Design-Driven Innovation Process Model
Claudia Acklin


The Chief Executive's Influence on Corporate Design Management Activities
Min Jeong Song, Ki-Young Rieple, and Kyung-won Chung

Strategic Use of International Product Design Award Schemes 
Whan Oh Sung, Ki-Young Rieple, and Kyung-won Chung

What Next? Future Strategy for UK Product Design Consultancies
Jea Hoo Na and John Boult

 

 
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