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A New Management Role: The Designer as Strategist

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AUTHOR(S):

Naomi Gornick, Director, MA Design, Strategy, and Innovation, Brunel University

 

This one-year master’s degree program in the UK has been developed to strengthen management capabilities of designers. Four months of traditional management coursework serves as preparation for design audit and internship experiences, which are followed b

 

PUBLISHED: 1998

 

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