Print Page   |   Contact Us   |   Your Cart   |   Sign In   |   Join DMI
Site Search
Online Store: DMI Review Article
Main Storefront
        

Measuring the Design Experience

Item Options
Sign in for your pricing!
Price: $5.00
Quantity: *
 
Description
AUTHOR(S):

Bryce G. Rutter, Principal, Metaphase Design Group

 

If managers are responsible for designing consumer experiences, then Bryce Rutter argues that taking advance measurements—real, quantifiable measurements, not notes from focus-group sessions—is essential to discovering opportunities, avoiding costly mista

 

PUBLISHED: 1996

 

DMI Members: To download the pdf of this publication, you need to log in, add it to your shopping cart, and check out. There will be no charge and the link(s) to the pdf(s) will be emailed to you.

more Calendar

10/5/2016 » 10/6/2016
DMI Workshop: Innovation Tools & Process

10/13/2016
DMI: NightOut - Philadelphia

Featured Members

Site Search
Membership Software Powered by YourMembership.com®  ::  Legal