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Client Readiness: Cultivating Clients that Support Good Design

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Description
AUTHOR(S):

Jack Williamson, Professor of Design Studies, University of Michigan School of Art; William J. Kalmar, Director, Michigan Quality Council; James Tischler, Director, Community Development and Planning, Monroe, Michigan

 

What convinces an organization to take those first steps into the design arena and hire a consultant? Jack Williamson gets two executives—one from a nonprofit and one from the public sector—to narrate their respective discoveries of design as a resource a

 

PUBLISHED: 1996

 

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