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Developing a Long-Term Design Vision

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AUTHOR(S):

Bill Hollins, Co-founder, Direction Consultants

 

Do you know what you will be designing when the sales of whatever you are currently designing go into decline? That's a question Bill Hollins wants every designer to think about. After all, if companies do not at least try to look beyond their next desig

 

PUBLISHED: 2000

 

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