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Eco-design and successful packaging

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AUTHOR(S):

Robert Holdway, Research Fellow, Royal Academy of Art; David Walker, Co-Founder and Partner, giraffe; Mark Hilton, Senior Environmental consultant, Enviros Aspinwall

 

How successful is your product's packaging if, after you remove or use up the product, that packaging ends up in a landfill or, even worse, in an ocean? Ideally, not only your packaging, but also the very product it contains and protects, should be emine

 

PUBLISHED: 2002

 

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