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Design: Strategic Partner with a Point of View

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Description
AUTHOR(S):

Adam Richardson, Strategy Director, Frog Design; Jojo Roy, Vice President of Strategy, Frog Design

 

Most people agree that design, communication design in particular, can be valuable to organizations of all kinds. Unfortunately, however, neither practitioners nor clients are used to thinking about communication design in terms of value, say Roger Sametz

 

PUBLISHED: 2004

 

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