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Managing Design for Market Advantage: Protecting Both Form and Function of Innov

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AUTHOR(S):

Joshua Cohen, Shareholder, RatnerPrestia

 

“Form follows function” is a three-word sentence that even nondesigners tend to know. Between designers and engineers, it’s something of a debating point. Some might consider it a pronouncement that designers must consider how a product works before consi

 

PUBLISHED: 2004

 

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