Print Page   |   Contact Us   |   Your Cart   |   Sign In   |   Join DMI
Site Search
Online Store: DMI Review Article
Main Storefront
        

Design Experience: Transforming Fragile Ideas into Innovative Products

Item Options
Sign in for your pricing!
Price: $5.00
Quantity: *
 
Description
AUTHOR(S):

Bruce Wood, Director, Centre of Creative Industries, Glasgow Caledonian University; Geraldo Pougy, Managing Director, Centro de Design do Parana; Gisele Raulik, Project Manager , Centro de Design do Parana

 

One of the most powerful arguments to offer a company teetering on the edge of making a commitment to use design in its product development is… the success of another company that does just that. The authors of this article call this “the power of example

 

PUBLISHED: 2004

 

DMI Members: To download the pdf of this publication, you need to log in, add it to your shopping cart, and check out. There will be no charge and the link(s) to the pdf(s) will be emailed to you.

more Calendar

12/13/2016
Design NightOut by Deutsche Telekom & DMI

3/8/2017 » 3/9/2017
dmi: Symposium Munich

Featured Members

Site Search
Membership Software Powered by YourMembership  ::  Legal