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Increasing Sales by Considering Disabilities

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Description
AUTHOR(S):

Stephen B. Wilcox, Founder and Principal, Design Science

 

Approximately 20 percent of the population of the United States suffers from some kind of significant disability, and that percentage is likely to go up, for two good reasons: 1. The increasing ability of medical science to keep people alive, who once wo

 

PUBLISHED: 2005

 

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