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Imaging, Computing, and Designing Minds

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Description
AUTHOR(S):

Klaus Krippendorff, Professor of Communications, University of Pennsylvania

 

The identity of an object is inextricably linked to how the mind perceives that object. In the following analysis, Krippendorff probes this fundamental principle and suggests how the concept of metaphor can be exploited by designers to give products layer

 

PUBLISHED: 1991

 

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