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An Interview with Frank Stanton

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AUTHOR(S):

Alan Siegel, Chairman & CEO, Siegel & Gale

 

For decades, Frank Stanton was the key leader in developing the CBS identity. He was involved in decisions ranging from the creation of the famous “eye” logo to the building of the elegant Saarinen-designed New York headquarters. Alan Siegel’s interview i

 

PUBLISHED: 1991

 

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