Print Page   |   Contact Us   |   Your Cart   |   Sign In   |   Join DMI
Site Search
Online Store: DMI Review Article
Main Storefront

Designing and Building a Corporate Reputation

Item Options
Sign in for your pricing!
Price: $5.00
Quantity: *

Thomas J. Kosnik, Graduate School of Business, Stanford University


In a perceptive analysis, Kosnik discusses the key factors that affect one of a company's most valuable strategic assets—its reputation. He provides a framework for assessing the visibility and credibility of an organization in the eyes of both internal a




DMI Members: To download the pdf of this publication, you need to log in, add it to your shopping cart, and check out. There will be no charge and the link(s) to the pdf(s) will be emailed to you.

more Calendar

Design Management, International 10th Anniversary Conference

Featured Members

Site Search
Membership Software Powered by®  ::  Legal