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Q&A with Shane Meeker, Kevin Allison, and Michael Schrage

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AUTHORs:

Shane Meeker; Kevin Allison; Michael Schrage

 

 

Shane Meeker, Historian & storyteller " A basic understanding of the power of storytelling is a key ingredient to innovation and communication.” Kevin Allison Comedian " Once you know what you mean to prove, choose an emotional set of real-life incidents that do, in fact, prove it.” Michael Schrage Digital Business " Facilitating play and playfulness is one of the best, smartest, and most cost-effective ways a firm can stimulate innovative insights into its products and customers.”

 

 

 

PUBLISHED: 2013

 

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