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Launching the Dual Degree: Creating Business-Savvy Designers

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Jeremy Alexis, Assistant Professor, IIT Institute of Design; Zia Hassan, Dean Emeritus and Professor, IIT Stuart School of Business


These authors, from the Institute of Design at the Illinois Institute of Technology (IIT) and the Stuart School of Business at the same school, put it well when they write, "The management of design firms, as well as design functions within corporations,




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Design Management, Design Management Education, Education

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