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Brand Strategy and Retail Environments

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Description
AUTHOR(S):

Barry Seifer, Retail Strategy and Design Executive Consultant

 

Consumer spending drives the US economy, and the rate of change in retail is among the most rapid of all economic sectors, according to Barry Seifer, principal of Marco Retail Group in Michigan. In this article, Seifer discusses several broad trends he se

 

PUBLISHED: 2007

 

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Branding, Business Model Design, Customer Experience CX, Brand Design, CX Design

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