Print Page   |   Contact Us   |   Your Cart   |   Sign In   |   Join DMI
Site Search
Online Store: DMI Review Article
Main Storefront

Freedom for Superstar Designers? Lessons from Art History

Item Options
Sign in for your pricing!
Price: $5.00
Quantity: *

Jeffrey F. Durgee, Associate Dean, Associate Professor, Rensselaer Polytechnic Institute


This provocative article suggests that superstar designers owe much more to their marketing departments than is commonly accepted. In fact, writes Jeffrey Durgee of the Lally School of Management and Technology at Rensselaer Polytechnic Institute, the ele




DMI Members: To download the pdf of this publication, you need to log in, add it to your shopping cart, and check out. There will be no charge and the link(s) to the pdf(s) will be emailed to you.


Design History, Design Thinking, Branding, Brand Design

Featured Members

Site Search
Membership Software Powered by YourMembership  ::  Legal