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Getting the Best Out of Designers: Blending Internal and External Forces

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Frans Joziasse, Founding Partner, PARK; Folke Meijer, International Brand and Communications Manager, PANalytical


PANalytical started out as a subsidiary company of Royal Philips Electronics NV. In 2002, however, Philips sold off several of its noncore businesses, and this relatively small and extremely specialized company passed to the ownership of Spectris plc, a n




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Design Management, Branding, Brand Design

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