Jonathan Knight, Director, Frazer Designers
2006 Emerald Management Reviews Citation of Excellence winner. Selected as one of the fifty best articles.The challenge for designers, writes Jonathan Knight of UK-based Frazer Designers, "is to make a better product, even if that product is one of the
DMI Members: To download the pdf of this publication, you need to log in, add it to your shopping cart, and check out. There will be no charge and the link(s) to the pdf(s) will be emailed to you.
Branding, Product Development, Product Design, Brand Design, Interaction Design