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The Five Simple Rules of Green Marketing

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Description
AUTHOR(S):

Jacquelyn A. Ottman, President, J. Ottman Consulting, Inc.

 

There is no substitute for a genuine commitment to sustainable design. It can be an opportunity to innovate and grow, as well as to strengthen, a brand, and once your customers know about your good intentions, surely they will come flocking to your door.

 

PUBLISHED: 2008

 

DMI Members: To download the pdf of this publication, you need to log in, add it to your shopping cart, and check out. There will be no charge and the link(s) to the pdf(s) will be emailed to you.

 

Branding, Sustainable Design, Brand Design

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