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Designed by KTF: A Telecoms Case Study

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Won-Sik Lee, Senior Consultant, IFP (Interfashion Planning) Co., Ltd.; Bo-Young Kim, Business Consulting Director, IDS & Associates


Like many of today's industries, the mobile telecommunications industry has reached a point at which advanced technology is taken for granted. Customers are looking for a unique experience or style, and that kind of desire often involves services rather t




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Customer Experience CX, Case Studies in Design, CX Design

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