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More than Heroics: Building Design as a Dynamic Capability

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Ryan R. Rosensweig, Design Researcher, Center for Innovation, Mayo Clinic; Rieple, Assistant Professor, KAIST, Department of Industrial Design


To understand design's role in creating competitive advantage, we need to comprehend how design and business practices interact within organizations. Miscommunication between fields often results in explanations of practice through simplified processes th




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Smart Salon: Activating the Capable Company

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