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The Extended Value of Design: an Advanced Design Perspective

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Flaviano Celaschi, Professor of Industrial Design, Politecnico di Milano; Manuela Celi, Researcher, Milan Polytechnic; Laura Mata Garcia, PhD Candidate, Milan Polytechnic


Design is increasingly recognized as a key strategic asset and a source of added value for companies. The United States has launched a national design policy initiative to monitor and understand the role of design on the national and global economy, and t




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