Print Page   |   Contact Us   |   Your Cart   |   Sign In   |   Join DMI
Site Search
Online Store: DMI Review Article
Main Storefront

Slow Design

Item Options
Sign in for your pricing!
Price: $5.00
Quantity: *

Michael B. Beverland, Professor of Marketing, School of Management, University of Bath


The need for speed has driven companies to all kinds of excesses, especially within the past several years, as they vainly try to keep ahead of the pack. But could it be that consumers actually prefer designs that prize sustainability, durability, ethical




DMI Members: To download the pdf of this publication, you need to log in, add it to your shopping cart, and check out. There will be no charge and the link(s) to the pdf(s) will be emailed to you.


Contextualized Design, Product Design, Design and Social Value, Industrial Design, Industrial Design

more Calendar

Smart Salon: Activating the Capable Company

Featured Members

Site Search
Membership Software Powered by®  ::  Legal