Julio Frias, Director, Design and Innovation Center, Monterrey Institute of Technology; President, Disena Mexico, A.C.
Among the Latin American countries, Mexico has been slow to establish a national program for design, but Julio Frias hopes that situation will soon come to an end. Frias is the current president of Diseña Mexico, A.C., a design organization created to support a national policy. Its current initiative, which has been received favorably by president Felipe Calderón, pragmatically focuses on six strategic areas-economy, sustainability, education, culture and national identity, science and technology, and the design industry-in order of importance. The selection of these areas, writes Frias, ""is based on the impact specific actions might have in the short, medium, and long term..... Generating demand for design services is necessary, of course, but that demand can only be successfully satisfied if there is a design community capable of doing so."" One sign that the tide might be on the turn is that the metropolitan government of Mexico City (one of the largest cities in the world) has recently begun an initiative to establish its own design policy in hopes of improving public services such as education and healthcare.
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Design in Government